Notice of Conclusion of Main Sponsorship Agreement with IBLJ Inc.
Nippon Paper GroupSHIKOKU COCA·COLA BOTTLING CO., LTD.
SHIKOKU COCA·COLA BOTTLING CO., LTD. is pleased to announce the
signing of a three-year agreement for the sponsorship of the Shikoku Island League
run by IBLJ Inc. The agreement will run until March 2008.
The business of SHIKOKU COCA·COLA BOTTLING has always encompassed
the four prefectures on the island of Shikoku. IBLJ president Hiromichi Ishige
recently approached the Company with details concerning a project for an independent
baseball league in Shikoku, describing its objective and his strong commitment
to it. Mr. Ishige asked SHIKOKU COCA·COLA BOTTLING for assistance as a
main sponsor.
As a local enterprise deeply rooted in the Shikoku region, the Company agreed to offer sponsorship to help revitalize the local economy, part of our contribution to regional society.
Based in the local community, SHIKOKU COCA·COLA BOTTLING
has long provided support for children and young adults, the region's future
leaders, in the four Shikoku prefectures.
With the aim of providing young aspiring professional baseball players with the opportunity to strive to reach their dream, the Shikoku Island League is a great venture for the region. Our support as main sponsor represents a new pillar in our activities to contribute to society.
The agreement entails the display of the Coca-Cola logo on uniforms for games,
the display of the logo at baseball training, the consumption and exposure of
SHIKOKU COCA·COLA BOTTLING's soft drink products at official games
and the right to sell the Company's soft drink products at baseball stadiums
hosting official games.