Strengthening BIOFEAT.'s e-commerce sales system by utilizing the EC business support service"DMM Chat Boost" using LINE
~A friend registration campaign has started to commemorate the opening of the official LINE account! ~
Nippon Paper Papylia Co., Ltd.
Nippon Paper Papylia Co., Ltd.(head office : Chiyoda-ku,President and Representative Director: Junsei Miyake), a member of NIPPON PAPER GROUP, aims to strengthen the e-commerce sales system of the ethical skin care brand "BIOFEAT." series, and from March 1st, DMM Boost Co., Ltd. ( head office : Minato-ku, Tokyo, Representative Director: Hideki Yokoseki)*1 We will start LINE advertising using the e-commerce business support service"DMM Chat Boost" provided by LINE.
"DMM Chat Boost"*2, the automated response concierge (bot) on LINE can send information on recommended products and respond to inquiries from customers 24 hours a day. In addition, it is linked to the e-commerce site"Shopify”, so you can purchase it”directly from LINE when you think"it.
BIOFEAT. is based on the concept of "To the skin, the water retention capacity of the forest" and contains Nippon Paper Industries beauty technology "cellenpia ®" and botanical ingredients. In addition to the outer box made of forest-certified paper, the outer box and container are made of bioplastic containers, such as"containers for the containers. Recruitment ”will propose a lifestyle that is not only skin-friendly but also environmentally friendly. Since its launch in October 2021, we have been working on social communication centered on Instagram, but in the future, we will use"DMM Chat Boost”to secure communication channels through LINE. We will develop marketing activities that emphasize more interactivity.
*1 DMM Boost Company Profile
Company Name : DMM Boost Co., Ltd.
Location: 〒106-0032 3-2-1 Roppongi, Minato-ku, Tokyo Sumitomo Fudosan Roppongi Grand Tower 24F
Established : September 2015
Representative: Representative Director Hideki Yokoseki
Website: https://hassyadai.notion.site/2021-12-01-cf61eb714c9b4b4686cfecfed448e6ec
Service site: https://chatboost.dmm.com
*2 DMM Chat Boost for EC is "LINE official account automation tool", which allows anyone to easily automate customer service and marketing by linking their official LINE account with Shopify.
It can be used by all Shopify companies regardless of their Shopify usage plan, and 85% of LINE's 86 million LINE users use it every day, enabling communication and improving customer loyalty. https://chatboost-ec.dmm.com/
< Overview of the LINE official account opening commemoration and friend registration campaign>
〈Benefits for those who register as friends〉
●30 people will be selected by lottery to receive their favorite products.
Receive one of the 4 items from 4 items including tax 4,620 yen ~ 6,820 yen
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●Products to be selected
• Gentle cleansing oil
• Treatment face wash
• Nano Emulsion Lotion
• Protective Moist Cream
*This information is current at the time of publication. The contents and campaigns may end without notice.